Here's what our Fresh Seal means and how the program can help your business.
When your patrons see our Fresh Seal proudly displayed on your menu, they know you’re serving the always good stuff: real, fresh, unprocessed, available year-round, and never-frozen Avocados From Mexico.
The Fresh Seal means fresh avocados — and that means fresh guacamole, which is preferred by 85% of your guests.2 And can you really blame them?
Our research shows that 75% of people are more likely to visit a restaurant where the Fresh Seal is displayed.2 In other words, if you serve fresh, flaunt fresh.
Our research shows that consumers CAN tell the difference between fresh and processed avocados — of course, they overwhelmingly prefer fresh.3
Consumers have a higher opinion of restaurants that use fresh avocados than those that don’t.3 Feeling that FOMO yet?
Fortunately, since Avocados From Mexico are always in season, you can serve fresh avocado and guacamole 365 days a year.
Display our AFM Fresh Seal on your menu to let guests know you’re serving the good stuff. Sometimes it’s OK to show off.
We welcome operators who are interested in using our seal to contact us to create custom programs and partnerships.
Operators must verify that they are currently serving fresh Avocados From Mexico and not frozen, processed, or otherwise preserved avocado. Not serving fresh avocado but want to make the switch? Contact us for help on transitioning your menu to serve fresh avocado so you can qualify for our program.
The Fresh Seal program is open to commercial and noncommercial operators, foodservice directors, concessionaires, and more. We encourage participation across all segments of foodservice to provide patrons with the fresh food they want.
Yes! Our Fresh Seal is customizable to show off your colors on your menus, ordering app(s), signage, POS, digital properties, table tents, and any other materials.
These are some of the many great operations that are already featuring our seal to set their menus apart. Contact us to have your brand logo added to this awesome list.
Contact our foodservice team to get the seal for your menu.
There's a perfect use for every avocado, no matter how firm or ripe. Watch and learn how to transform each stage into something delicious!
No knives? No problem. We'll show you how easy it is to slice, pit, and scoop with our avocado tool.
You CAN prep avocado slices in advance and hold them for service. Watch and learn our best practices for keeping your slices looking great and ready to use!
Need to quickly ripen a case of avocados? We've got you. Watch and learn!
Mashed avocado CAN be prepped ahead of service and stored until you're ready to use it!
Worried about your diced avocado browning? Fear not. Dices can be prepped ahead of service and held until you're ready to use them. Learn how here.
Avocado halves are versatile, popular, and can easily be prepped and stored so they're ready to go when needed.
Need to keep your avos at the perfect stage of ripeness? You can with these simple steps!
Need another reason to love (and menu) guac? It's perfect to prep and store ahead of service.
